What exactly is Wix?
Wix is a well-known web development tool that allows users to develop HTML5 mobile and desktop websites.
Wix is aiming to provide its users flexibility and ease of use while designing their website. The editor in Wix have the option of dragging and dropping an extensive list of features and elements to the site. You can also create your own theme by starting from scratch.
For a variety of reasons, Wix website SEO had an unpopular name in recent times. It was difficult to include alt tags on images, and to optimize titles and meta-descriptions in addition to other things. The Wix website builder used to be a flash-based site builder that caused certain SEO problems.
Over the past couple of years, however, they have achieved significant improvements, which include addressing the issues mentioned above and moving away from Flash. In order to compete with websites like WordPress They have also introduced a number of SEO features that are simple to use even for novices.
Are Wix good for SEO?
Benefits of Wix SEO
Wix is now offering the majority of the features users need to boost their SEO. You can now customize meta-titles and descriptions for meta-titles and connect to Google Webmaster to Wix, include canonical tags and much more.
It is a new tool that Wix SEO Wiz tool is brand new and assists users in improving their SEO by analyzing their websites and giving them a specific plans with concrete instructions to be followed. This guide is beneficial for those who are new to SEO as it provides tips on how to write title tags and alt text for images. The guide will not transform you into an SEO expert overnight , but it’s a great introduction.
There are many other websites builders that offer a wider range of sophisticated SEO options, however Wix is an excellent choice for small companies and blogs because of its user-friendliness. It is not necessary to know any programming skills also.
Wix provides Google integration. You’re capable of connecting Google Analytics along with Google Search Console both of which are both excellent SEO tools for your Wix website.
Mobile traffic will account more than 50% of internet traffic globally by 2020, it’s crucial to ensure that your website is mobile-friendly. Wix is now an excellent SEO option for mobile-friendly websites that Google considers to be a good choice.
Here’s a list of Wix SEO features for reference:
Edit H tags (H1 etc)
Change meta-descriptions and title tags
Custom URLs for pages
Set canonical tags
SEO patterns for default settings
Templates for mobile websites
Edit alt-tags of images
A decent PageSpeed score
The integration with Google Analytics & Search Console
Implement redirects to 301
Structured data
XML sitemap (however it cannot be altered)
HTTPS
Advantages and disadvantages of Wix SEO
Wix is a website builder that comes with a few limitations. Wix website builder does offer some limitations in comparison to other website builders. It’s generally not the ideal choice for more customized technical customization. Wix also adds additional strings to certain URLs that could be annoying and doesn’t allow you to customize your sitemap.
Wix does offer multilingual sites however it’s not the best choice for SEO on large websites since you can’t make unique URLs for each of the languages. Wix isn’t able to provide AMP support, therefore when you wish to create an AMP version of your site, it’s impossible to make it happen.
Another problem is that you’re not able transfer your Wix website. If you’ve created your site using Wix then you’ll be unable to export your site to another platform such as WordPress in the event that you want to expand it or had more options for SEO.
In order to move websites you must complete the process of archiving all information and uploading it again to the new website and then deleting the old wix site. This is a lengthy process based what the dimension of the website.
Need help with your Wix website? Get in touch with a Wix partner UK today.
SEO Agencies
Overall, Wix is a trusted choice for small-sized blogs and businesses. It is also able to be highly ranked in search results. You can use an unpaid version, but to gain access to additional features like more storage space and an individual domain, you have to pay. Pricing for Wix begins at PS3 per month for the basic plan increasing to PS18 monthly with the premium plan.
In order to achieve the most effective SEO for your website, it is best to delegate the task up to the experts at an SEO agency. A company is likely to possess more expertise than you do and will have the most effective tools and strategies to maximize the performance of your website.
The outsourcing of your SEO can allow you to concentrate in other areas of the business. A SEO agency can take the all of the time-consuming tasks off your shoulders like keyword research and writing content.